Darren Beale

http://www.eastanglianambulance.com/content/ice/default.asp
http://www.icecontact.com/

East Anglian Ambulance Service have launched a national “In case of
Emergency (ICE) “campaign with the support of Falklands war hero Simon
Weston and in association with Vodafone’s annual life savers award.

The idea is that you store the word “I C E” in your mobile phone address
book, and against it enter the number of the person you would want to be
contacted “In Case of Emergency”.

In an emergency situation ambulance and hospital staff will then be able to
quickly find out who your next of kin are and be able to contact them. It’s
so simple that everyone can do it. Please do.

Please will you also forward this to everybody in your address book, it
won’t take too many ‘forwards’ before everybody will know about this. It
really could save your life.

For more than one contact name ICE1, ICE2, ICE3 etc

Assuming the phone isn’t locked with a PIN, a good idea.